Strategy
and Consulting

Healthcare Data Analysis

Before any consideration of implementing a promotional or sales network, we conduct an analysis of health data on the product environment and the targeting of physicians and/or pharmacists for the client.

Definition of prescription sources
Sectorization and sizing of sales force
Segmentation and targeting
Data processing and analysis
Market research
Organization of promotional and sales networks
Collection and instrumental Analysis of healthcare market data
Deciphering/inventorying prescription, dispensing, and consumption of care
Tools and methods of analytical vision to make your markets understandable
Statistical processing of client files to reveal target specificity
Quantitative and qualitative studies

A deep understanding of the product environment is key to deploying an effective development strategy.

Our expertise extends beyond analysis; we work with you to build a strategic vision that aligns perfectly with the dynamics of the pharmaceutical market.

Analysis and Development Strategy

We start with a meticulous assessment of your product environment, identifying the unique opportunities and challenges associated with your offering.

This analysis forms the foundation upon which we build a tailored development strategy designed to maximize the impact of your products on the market.

Consulting in Implementation Strategy and Commercial Policy

Our strategic consultancy encompasses the elaboration of implementation strategies and commercial policies that facilitate optimal market penetration.

We guide you in establishing connections with key opinion leaders, negotiating with key accounts and pharmacist groups, and crafting distribution solutions aligned with your business objectives.

Promotional Actions Recommendations

We go beyond mere advice to offer you concrete and targeted promotional actions in pharmacies.

Our goal is to transform our recommendations into tangible results by increasing the visibility and accessibility of your products.

Operational Guidance

Our operational support is equally rigorous:

Pharmacy Training:
We develop customized training programs for pharmacies, ensuring that teams are well‑informed and effective in promoting your products.
ETMS Recommandations:
We help you optimize your network management through advanced management tools tailored to your infrastructure.
Patient and Consumer Training:
We organize dedicated trainings to educate patients and consumers, thereby enhancing engagement and loyalty.
Merchandising Actions:
Our merchandising strategies are designed to maximize impact at sales points, whether in the open access areas or in para‑pharmacies.
Competitive Intelligence and Benchmarking:
We keep you informed about market evolutions, allowing you to stay competitive through strategic monitoring and continuous benchmarking.

Pharmafield
Engagement

Our commitment is to accompany you at every step with a strategic and operational consulting approach that translates your ambitions into commercial success.

At Pharmafield, your vision becomes our mission.

Let's schedule an appointment to discuss your project.

Pharmafield
25 boulevard Vital Bouhot
92200 - Neuilly‑sur‑Seine

Monday to Friday
9:00 to 13:00 and 14:00 to 18:00 CET

+33 1 49 64 00 00

Warning, this form does not consider any application.

Name

Phone

Message

Thank you, your message has been sent

We support a sustainable economy

Emplois - Réseau